₹12 Crore Contract Loss Claimed by Catering Firm Over Joy Crizildaa’s Social Media Posts

Rapid Summary

• Madhampatty Thangavelu Hospitality Private Limited claimed cancellation of catering contracts worth ₹12 crore in teh last 15 days, allegedly due to social media posts by costume designer Joy Crizildaa.
• The company alleges that disparaging hashtags used by Ms. Crizildaa harmed its trademark ‘Madhampatty Pakashala,’ redirecting potential customers away from its menu offerings online.
• Ms. Crizildaa asserts her right to freedom of speech and accuses director Madhampatty Rangaraj, whom she claims to have married, of cheating her during her advanced stage of pregnancy. She also lodged a police complaint against him on August 29, 2025.
• The company petitioned the Madras High Court seeking an injunction against Ms. Crizildaa’s use of damaging hashtags on social media platforms, while defending its actions as focused on trademark protection rather than shielding Mr. Rangaraj personally.
• the High court is set to address two related lawsuits: one filed by the company regarding trademark harm and another filed individually by Mr. Rangaraj for his personality rights later this month.

Indian Opinion Analysis

The case raises complex intersections between intellectual property law, personal conflicts, and individual free speech rights in India’s increasingly digital marketplace. Protecting a business from reputational harm is important for preserving jobs and economic activity; however, courts must balance these interests with constitutional freedoms granted under Article 19(1)(a).

If the allegations about contract cancellations prove valid-a figure as high as ₹12 crore-it could represent more than mere financial damage but may signal deeper impacts on brand trustworthiness among corporate clients in Tamil Nadu’s catering industry.

At the societal level, these legal disputes also underline India’s growing challenges in resolving issues stemming from online expression’s influence over both private entities and individuals’ lives.

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