LIC Appoints New Zonal Manager for South Zone

Fast summary

• K. murlidar has been appointed as the Zonal Manager in-charge of LIC’s South Zone, Chennai.
• The South Zone supervises 261 branches across Tamil Nadu, Kerala, and Puducherry.
• Mr. Murlidar has over 35 years of experience with LIC, starting his career as an Assistant Administrative Officer in 1990.
• Previously, he served as the Executive Director of Digital marketing Operations at LIC’s Corporate Office in Mumbai.
• He has held diverse leadership roles, including Regional Manager-Marketing and Personnel in Hyderabad and as Senior Divisional Manager for Rajahmundry and Visakhapatnam divisions.

Indian Opinion Analysis
K. Murlidar’s appointment highlights LIC’s strategy too leverage experienced professionals to lead its critical zones such as the South Zone-a vital region due to its extensive branch network across Tamil Nadu,Kerala,and Puducherry. His vast experience within LIC-including responsibilities in marketing, personnel management, digital operations-and leadership over multiple divisions positions him well to address regional priorities effectively.

The extensive supervisory oversight of 261 branches underscores the operational meaning of this position within one of India’s key financial institutions. With evolving insurance needs amidst economic challenges and digital change trends gaining traction post-pandemic years (as inferred from his previous role), Mr. Murlidar’s prior expertise will likely play a role in driving innovation while maintaining conventional customer service excellence.

Read more: [Insert Link]