Abhishek Bachchan Approaches Delhi HC Over AI-Generated Morphed Videos

Swift Summary

• Bollywood actor Abhishek Bachchan filed a petition with the Delhi High Court on September 10, 2025, to safeguard his publicity and personality rights.
• He seeks legal restraint on websites and platforms using his image, likeness, persona, and AI-generated fake videos/photos, including sexually explicit material.
• Justice Tejas Karia questioned Mr. Bachchan’s counsel and scheduled further hearings for the day at 2:30 p.m.
• Advocate Pravin Anand presented arguments against defendants accused of creating harmful AI-generated content featuring Mr. Bachchan.

Indian Opinion Analysis

Abhishek Bachchan’s plea highlights growing concerns about misuse of celebrity identities in the age of advanced artificial intelligence technology.AI-generated content-especially when malicious or inappropriate-poses important risks not only to individual privacy but also to broader ethical standards in digital media ecosystems. This case reinforces an urgent need for robust legislation addressing digital impersonation and protection against deepfake technologies across India.

as anti-deepfake measures develop globally, India must ensure its legal framework keeps pace with technological advancements.Failure to address this issue comprehensively could exacerbate vulnerabilities for public figures and citizens alike in an increasingly tech-driven society. The outcome of this case may set notable judicial precedent regarding rights over AI-manipulated content.

Read more: The hindu