– Land investments are increasingly popular beyond Chennai in smaller towns and cities due to untapped market potential.
– Post-COVID trends indicate a 70% appreciation in land value as people prefer plots over apartments.- Coimbatore is emerging as the second key hub for land deals with ₹1,000 crore business last year. Demand in Madurai and tiruchi is also rising steadily.
– Most buyers (80%) belong to the age group of 35-45 years seeking home ownership as part of their aspirations.
– Tamil Nadu’s infrastructure provides an advantage; collaboration efforts with builders aim to develop layouts into residential projects or commercial spaces such as malls or IT parks.
– Factors influencing land development include existing housing neighborhoods and road connectivity.
The discussion at The Hindu Tamil Nadu Real Estate Summit highlights a critically important shift toward land investments beyond Chennai into unexplored Tier-II and Tier-III markets like Coimbatore, Madurai, and Tiruchi. This trend underscores evolving consumer preferences post-pandemic-for long-term financial security through tangible assets like residential plots rather than apartments.
Tamil Nadu’s robust infrastructure appears to be enabling this countryside expansion while providing confidence to investors.Collaboration between developers may accelerate urbanization even in smaller towns while catering effectively to aspirational demands from younger demographics. However, ensuring sustained appreciation of land value may depend heavily on additional factors such as regional economic growth and streamlined urban planning practices.
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